Blog

Dubai, United Arab Emirates, 5th May 2020:

Loyalty marketing is essential to cement your market position before demand recovers, and we’re busy building a content series to help you navigate this pandemic and provide practical information that you can (and should) implement today.

EPISODE 2: Megan Hewitt-Dean sits down with our Strategic Partnerships Manager, Mathieu Valayer to discuss the importance of employee rewards.

Hands up, how many of you have stood in a shop and checked to see if the item you want to buy is cheaper online? 

EPISODE 1: Megan Hewitt-Dean sits down with our Global Head of Partnerships, Philip Hedges to discuss the shift from traditional loyalty to instant gratification.

It's November and the 2019 holiday season is gearing up to be a big one with PwC’s Trendsetter Barometer finding leading economic indicators reflecting “steady growth, little inflation, and low unemployment”.

In a world where competitors are a click away, customer loyalty is becoming increasingly important. A successful loyalty program can work wonders for customer retention and brand loyalty, but before you can start rewarding, you need to get them to join.

As customer expectations grow, improving customer experience is key to winning loyalty. Effective loyalty programs nurture customers’ relationship with the brand and maximize the perceived value and experience of the brand to the customer.