Cairo, Egypt, October 24, 2022: Within the framework of supporting the state’s plans aimed at implementing financial inclusion and digital transformation, and Egypt Post’s endeavor to provide the best services and benefits to citizens; Egypt Post has signed a cooperation protocol with the ENTERTAINER, which specializes in providing loyalty and rewards programs, with more than 250 brands across the Middle East, South Africa, the United Kingdom, and Southeast Asia; with the aim of providing Egypt Post customers with access to a wide range of offers and discounts around the world.
The protocol was signed by Dr. Sherif Farouk, Chairman of the Board of Directors of Egypt Post, and Mr. Ahmed Gaber, CEO of the ENTERTAINER.
Dr. Sherif Farouk, Chairman of the Board of Directors of Egypt Post, stated: “The Egyptian Post has signed a cooperation protocol with the ENTERTAINER, which aims to provide a global electronic application specialized in designing loyalty and reward programs that offer discounts and competitive savings offers to Egypt Post customers inside Egypt and around the world via post offices throughout the Republic, which contributes to supporting the state’s plans aimed at implementing financial inclusion and digital transformation, and Egypt Post’s endeavor to motivate and encourage all customers to use non-cash payment methods, stressing that this application, and the advantages it provides, is a strong addition to the services provided by the post.”
Dr. Sherif Farouk explained that this protocol comes as a continuation of the efforts of Egypt Post towards developing its services and introducing new services targeting different segments of customers, as it will provide all Egypt Post customers with the ability to purchase consumer products offered by the ENTERTAINER through its electronic application from Egypt and around the world, enabling all customers and merchants in Egypt to benefit from the offers and discounts offered by the ENTERTAINER application.
Dr. Adil Al-Zarouni, Chairman of the ENTERTAINER, said: “We are honored to cooperate with Egypt Post in this strategic initiative, as the launch of the ENTERTAINER’s loyalty and rewards programs in the Arab Republic of Egypt is an important step in our journey to reach Egyptian consumers and contribute to strengthening Egypt Post’s leading role in providing various services by offering new and exclusive offers and benefits to Egypt Post customers, and through this cooperation, we seek to improve the lifestyle and quality of life for Egyptian consumers, which reflects the company’s future vision, which is what all our teams strive to achieve.”
For his part, Ahmed Gaber, CEO of the ENTERTAINER, expressed: "I am pleased to sign a cooperation protocol with Egypt Post, one of the most important economic entities in Egypt that has a wide outreach throughout the Republic, which contributes to achieving the company's goals and expanding in the Egyptian market. Noting that after more than two and a half years since the emergence of the Corona pandemic and its financial repercussions, Egyptian consumers have become more aware of their spending habits and behaviors towards the future, and with the acceleration of the growth rate of the Egyptian economy to recover and open doors to foreign investments, the pathway has opened for the ENTERTAINER to share its services with the Egyptian consumer. In addition to the consumer application, we will expand our relationships with institutions and companies in Egypt, focusing primarily on the telecommunications and banking sectors. Our strategic partnership with Egypt Post depends on a large scale and a large customer base in Egypt for the application to reach individuals. Really glad that we were able to listen to people and give them what they want, app members can experience a lot more for less."
About the ENTERTAINER:
The ENTERTAINER is a homegrown Dubai tech company that helps people discover and live a smarter life, for less. Established in 2001, the business transitioned from a print publication to a data-driven company with the launch of the award-winning ENTERTAINER app in 2013. With a presence in the UAE, the GCC, Singapore and South Africa, the ENTERTAINER offers its six million members access to more than 12,500 Buy One Get One Free offers and discounts from 6000+ partners on F&B, hotels, holidays, spas, attractions, fitness and much more, packaged as destination-specific products.
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